Last week, FPT University students in Ho Chi Minh City had the opportunity to meet and interact with speaker Dennis Kibirev – Chief Growth Officer at Mesh Ai & Mesh Health – during the third talkshow titled “Hacking Go-to-Market,” part of the startup seminar series.
In this talkshow, Dennis Kibirev, a startup coach, not only guided participants on how to effectively reach the right customers in the market but also addressed various questions companies need to consider for market success. From assessing the feasibility of operations to enhancing company campaigns, the talkshow covered all these topics. The speaker and program advisor has trained 300 founders from across seven continents and has served as the Executive in Residence for the Swiss government. He is an advisor on growth and entrepreneurship for government innovation programs, startup accelerators, venture capital funds, and international business schools.
Speaker Dennis Kibirev – a startup coach – was the guest for this session of the talkshow series
With 16 years of experience advising startups, Dennis Kibirev provided students with valuable insights into the practical development of startup companies, how to build marketing structures, select go-to-market (GTM) strategies, and develop testing frameworks.
During the Q&A session with the speaker, students asked many interesting questions about the application of AI in marketing, essential information sources for tech startups, particularly in AI, how to maintain customer relationships, how to assess the feasibility of ideas, and common pitfalls entrepreneurs face.
Student Thanh Phap from the 16th cohort shared, “I am a Multimedia Communications Management student, but I am very interested in the topic of startups. I attended two previous workshops in the startup seminar series and learned a lot of valuable knowledge in this field. In today’s talkshow on Hacking Go-to-Market, the speaker provided great insights on logos, branding, value propositions, and market development processes.”
The workshop attracted a lot of interest from students eager to learn about entrepreneurship.
Attendees enjoyed an opening performance by the Melody Club, along with special prizes for those who registered and checked in early, including a tote bag from the special kit for the Startup Seminar series.
Starting from the Spring 2022 semester, the “Entrepreneurship Experience” course was introduced as a mandatory part of the curriculum for all FPT University students. The university hopes that through this course, students will gain practical knowledge about innovation and entrepreneurship, allowing them to develop a keen mindset for identifying and seizing opportunities in a rapidly changing world, enabling them to start their own businesses right from school. The teaching method emphasizes self-learning through hands-on experiences, fostering creativity and entrepreneurial skills.