General Objectives
The Bachelor’s Program in English Language – Business English aims to educate graduates who possess appropriate professional qualities, knowledge, skills, and autonomy to meet societal and labor market demands. Graduates are expected to use English proficiently at CEFR Level C1, or at a minimum equivalent to Level 5 of the Vietnamese Six-Level Foreign Language Proficiency Framework, and to demonstrate basic proficiency in a second foreign language.
The program fosters self-directed learning, continuous self-development, and the accumulation of professional knowledge, qualities, and skills, enabling graduates to pursue further studies at higher levels, engage in research activities, or become specialists in their professional fields. Graduates are prepared to work effectively and flexibly in both domestic and international environments.
Upon completion of the program, learners will have developed a system of core professional competencies, including language proficiency, communication and collaboration skills, critical thinking, teamwork, and problem-solving abilities. In addition, the program equips learners with intercultural communication competence, digital competence, and the ability to apply technological tools and artificial intelligence (AI) in learning and professional practice. Learners also acquire interdisciplinary knowledge in social sciences, law, and scientific methodology, together with foundational and applied knowledge of business, marketing, international trade, and management in a global context.
Specific Objectives
PO1. Provide learners with foundational knowledge of politics and law, national defense and security, social sciences, culture, ethics, and scientific methodology; and develop systems thinking and the ability to apply interdisciplinary knowledge in learning, research, and professional practice.
PO2. Equip learners with a system of foundational and advanced knowledge of the English language, culture, and communication to establish solid professional competence; and integrate fundamental principles of business, commerce, and related interdisciplinary fields to effectively perform learning, research, and professional tasks in corporate and international business environments.
PO3. Develop learners’ language, communication, commercial translation and interpreting, research, critical thinking, and problem-solving skills; and support the application of digital technologies and artificial intelligence (AI) in academic and business contexts.
PO4. Cultivate professional attitudes, professional ethics, and a sense of responsibility; and promote independent working ability, teamwork, multicultural adaptability, coordination skills, and entrepreneurial capacity in academic and corporate environments.
PO5. Enable learners to use English proficiently at CEFR Level C1 (or equivalent to Level 5 of the Vietnamese Six-Level Foreign Language Proficiency Framework) and to demonstrate basic proficiency in a second foreign language; concurrently, develop self-direction, autonomous learning, independent research capacity, and lifelong learning competencies to adapt flexibly to the global labor market.
Career Prospects
Graduates of the English Language – Business English program may pursue careers in various fields, including education, translation and interpreting, marketing, international trade, logistics, finance and banking, global customer services, communication, and media, as well as positions in multinational corporations, foreign-invested enterprises (FDI), global service companies (BPO/SSC), and non-governmental organizations (NGOs).
Typical career positions include, but are not limited to:
– Language teachers
– Business English translators and interpreters
– Internal communication officers / English editors
– English content creators (content writers / copywriters)
– AI-assisted digital content officers
– Marketing and Digital Marketing officers
– Communication officers
– Customer relations officers
– Logistics coordinators
-Project coordinators
– Project assistants
– Import–export officers
– International business officers
– Consulting and customer support officers
– Administrative assistants / office coordinators
– Executive assistants
– Non-technical data analysis assistants
– Business analysis assistants/investor relations assistants.
Program learning outcomes
| # | PLO Name | PLO Description |
|---|---|---|
| 1 | PLO1 | Demonstrate a comprehensive understanding of knowledge in politics and law, national defense and security, social sciences, culture, and ethics; as well as worldview perspectives, scientific methodology, and interdisciplinary knowledge, and apply such knowledge to learning, research, and professional practice. |
| 2 | PLO2 | Apply digital technologies and artificial intelligence (AI) tools to collect, analyze, and interpret data, communicate, collaborate, and create content in international business contexts, while ensuring information security and digital ethics; and exercise critical thinking and responsible judgment in academic and business environments. |
| 3 | PLO4 | Demonstrate a solid understanding of both foundational and applied knowledge in core business areas, including marketing, management, and international trade; and apply knowledge of sustainable development and the impacts of global economic, social, technological, and cultural factors on business activities at local and global levels. |
| 4 | PLO5 | Apply research skills to synthesize, analyze, evaluate, critically reflect on, and solve problems in academic and business contexts. |
| 5 | PLO6 | Apply commercial translation and interpreting skills to communicate issues and propose solutions, engage in effective teamwork and professional communication; and evaluate work quality while developing creative and entrepreneurial ideas in business communication environments. |
| 6 | PLO7 | Use English proficiently at CEFR Level C1 (or equivalent to Level 5 of the Vietnamese Six-Level Foreign Language Proficiency Framework), and use a second foreign language at a basic communicative level. |
| 7 | PLO8 | Demonstrate and apply professional skills in fields related to the English Language major, Business English specialization (including teaching, translation and interpreting, and English-mediated commercial and service roles); engage in discipline-specific research activities, and develop leadership and entrepreneurial skills to create employment opportunities for oneself and others. |
| 8 | PLO9 | Demonstrate professionalism, ethical responsibility, and the ability to work independently and collaboratively in multicultural academic and professional environments. |
| 9 | PLO10 | Exercise self-direction, independent research, autonomous learning, and lifelong learning to adapt to changes in professional environments and meet the demands of international integration. |
| 10 | PLO3 | Apply foundational and advanced knowledge of the English language, culture, and communication, together with fundamental knowledge of business, commerce, and management, to effectively engage in learning, research, and professional activities in corporate and international business environments. |