General objectives

The academic program is application-oriented and aims to train graduates in Korean Language who possess political qualities and professional ethics, have an understanding of the Korean economy and culture, possess basic knowledge of commerce, and are proficient in practical language skills to apply in multilingual and multicultural environments.

The academic program also provides additional knowledge and skills through two elective tracks: Korean for marketing and Korean for logistics. This combination equips students with solid professional competencies, enabling them to meet the needs of society and Vietnam’s developing economy as it integrates with the global community.

Specific objectives

• PO1: Learners are proficient in Korean across all four skills—listening, speaking, reading, and writing—in academic, professional, and social contexts. They can also apply Korean in specialized fields such as economic negotiations, translation and interpreting, tourism, and other relevant professional contexts.
• PO2: Learners use English effectively for communication and to support the performance of professional tasks, thereby enhancing their ability to work in multilingual and internationally integrated environments.
• PO3: Learners possess basic knowledge of Korea’s economic geography and Korean corporate culture, enabling them to analyze, evaluate, and apply such knowledge in practical working environments. They also possess basic professional knowledge and skills in fields related to marketing and logistics, meeting the needs of society and the developing economy.
• PO4: Learners develop and effectively apply teamwork, presentation, critical thinking, planning, and time management skills. They are equipped with the skills to proficiently apply knowledge of information technology and artificial intelligence in their work; possess an understanding of entrepreneurship; develop basic physical activity skills and establish regular exercise habits to improve physical fitness and health, thereby supporting effective learning and working.
• PO5: Learners are equipped with an understanding of political theory, the orientations of the Communist Party of Vietnam, State policies, and national defense and security in the context of international integration. They develop a worldview and a sense of national pride, along with a commitment to self-directed learning and personal development, establishing a solid foundation for further study and research at higher levels.

Career opportunities after graduation

After graduation, graduates of the Korean Language – Business Korean specialization can work at domestic enterprises, foreign-invested enterprises, representative offices, economic and financial organizations, and other relevant organizations. Specific career positions include:

• Positions in Korean enterprises:
  • International sales staff: Responsible for transactions, negotiations, and contract support with Korean partners.
  • Customer support or customer service staff: Providing customer support and customer care for the Korean market.
  • Business Korean translators and interpreters: Translating documents, interpreting negotiations, supporting contract signing and commercial exchanges, and contributing to communication and coordination among departments in multinational enterprises.
• Careers in marketing and communications:
  • Marketing and communications staff: Responsible for developing promotional campaigns, managing content, and supporting communications activities in the Korean market.
  • Online channel management specialist: Managing online channels and building relationships with Korean partners or customers for Vietnamese enterprises engaged in export activities or market expansion.
• Careers in logistics:
  • Logistics and import-export staff: Using Korean to process documentation, coordinate with suppliers, or work with external relations departments in transportation and warehousing.
  • Logistics coordinator and external relations specialist: Coordinating international logistics activities and managing international supply chains between Vietnamese and Korean enterprises.

In addition, graduates of the Korean Language – Business Korean specialization can work as event organization specialists, office staff, or executive assistants at Korean FDI enterprises in Vietnam. They can also pursue further study and research at higher levels to develop themselves and advance their careers.

Program learning outcomes

#	PLO Name	PLO Description
1	PLO1	Apply knowledge of social sciences, politics and law, national defense and security to professional and academic activities.
2	PLO2	Proficiently apply knowledge of information technology and artificial intelligence in work to meet the requirements of today’s technology-driven society.
3	PLO3	Make sound judgments based on acquired knowledge to plan, organize, monitor, and manage professional activities.
4	PLO4	Make appropriate judgments based on knowledge of Korean business culture and economic geography, Korean for commercial administration, and basic knowledge of business and economics to handle situations in business, negotiation, and international working environments.
5	PLO5	Synthesize acquired knowledge and relate it to practical knowledge to develop a solid foundation of professional knowledge oriented toward Korean for marketing or Korean for logistics.
6	PLO6	Demonstrate proficiency in all four Korean language skills—listening, speaking, reading, and writing—at a level equivalent to TOPIK II Level 5, equivalent to Level 5/6 under the Vietnamese 6-Level Foreign Language Proficiency Framework, or equivalent to C1 under the Common European Framework of Reference for Languages (CEFR).
7	PLO7	Communicate clearly and persuasively in commercial communication, conferences, negotiations, presentations, and discussions, and accurately evaluate work results to address issues arising in international business activities; simultaneously, use English effectively to support communication and professional tasks.
8	PLO8	Apply entrepreneurship skills to implement startup projects, and know how to apply digital technology and multichannel marketing to conduct commercial activities and create employment opportunities for oneself and others.
9	PLO9	Demonstrate the ability to work independently, take personal responsibility, independently formulate professional conclusions, and defend personal viewpoints. Demonstrate a commitment to self-directed learning and lifelong learning, adapt to continuous changes in technology and society, uphold ethical conduct at work and in society, and demonstrate a spirit of community service.
10	PLO10	Demonstrate a professional attitude and conduct and a strong sense of responsibility when working in teams. Be able to plan, guide, coordinate, supervise, and evaluate others in performing tasks to improve the effectiveness of activities. At the same time, demonstrate mental and physical strength, express national identity, and confidently integrate into the international community.